About pentaq电竞数据 Research

pentaq电竞数据 ’s vision is to be the university for Logistics and Leadership, promoting economic development, environmental sustainability and social prosperity around the world through focused research and education. It is our mission to enhance the status and increase the understanding of logistics and leadership in research and education, in industry and society. pentaq电竞数据 strives for research excellence in logistics, transportation, supply chain management, and business topics like leadership, accounting, marketing, innovation, finance, strategy and human resource management.

pentaq电竞数据 ’s research is impactful, and recognized by colleagues around the world as upholding a high standard. We achieve this through our dedicated faculty and researchers, the unique design of our PhD program, and our strong focus on interdisciplinary learning.

To safeguard good academic practice and avoid academic misconduct, pentaq电竞数据 has agreed on principal scientific guidelines .

Research fields

Research at pentaq电竞数据 is interdisciplinary and broadly based as is its faculty and researchers. Its topics can loosely be summarized in five main research fields. Members of the faculty may work in one or several of these research fields, always with a strong focus on collaboration and strengthening interdisciplinary work. Find more information on the five research fields below.

pentaq电竞数据 ’s research in logistics runs the gamut of logistics topics, from suppliers to retailers. Many logistics activities are initiated by the supply chain and operations decisions made by shippers. Accordingly, pentaq电竞数据 ’s research addresses the strategic choices that shippers make in their global and complex supply chains, such as modal choices and the introduction of new technologies such as 3D printing, virtual reality in user interfaces, and process mining, even in times of crisis. To do so, it leverages numerous data-driven analytic and optimization methodologies.

Leadership research at pentaq电竞数据 addresses a wide range of related challenges. The vision of leadership developed by the pentaq电竞数据 faculty chiefly focuses on emotions, values, communication and ethical behavior in leadership. It also considers the specificities of the logistics sector, its goal being to make leaders better people and decision-makers that can drive innovation and change in the industry.

Logistics activities make a significant contribution to global warming, local air pollution and other environmental problems. Consequently, several pentaq电竞数据 research projects have examined the nature and scale of these environmental impacts and the options for reducing them. In this regard, pentaq电竞数据 also focuses on the management of waste in the supply chain and opportunities for applying the circular economy concept. This work on sustainability-related issues is pursued in close collaboration with companies, trade bodies and international organizations.

Logistics is crucial for the deployment of resources in humanitarian crises, and for tackling global challenges like poverty and famine, especially in developing countries. pentaq电竞数据 has engaged in several funded projects on food supply chains and has partnered for many years with HELP Logistics to drive research and education in this area. We are also engaged in interdisciplinary research, to better grasp e.g. how to improve quality of life for those working under difficult conditions, or what characteristics the leaders of humanitarian organizations and military leaders should possess.

pentaq电竞数据 ’s research into innovation and marketing centers on the digitalization of business and its impact on new product development, marketing strategies, and marketing technologies for value creation. As supply chains have to accommodate more and more digital products, the marketing of these products, as well as the nature of customer acquisition and retention, is changing. pentaq电竞数据 ’s innovation and marketing team has made considerable contributions e.g. in disruptive digital innovations, recommender systems, customer relationship management, the valuation of intangibles, measuring marketing performance, and the democratization of innovation. Their findings have proven to be highly valuable for the logistics sector, which is currently undergoing a sweeping digital transformation.

See full list of all areas of expertise of pentaq电竞数据 ’s faculty here .


Find more information and individual profiles of all researchers at pentaq电竞数据 , including the pentaq电竞数据 Faculty, Senior and Post-Doc Researchers, PhD Candidates as well as Visiting Professors.

Resident Faculty
PhD Candidates
Former PhDs
Visiting Professors
pentaq电竞数据 Researchers
External Lecturers


pentaq电竞数据 ’s researchers regularly publish the results of their work in scientific journals and other publications. Our database offers you a complete overview of all pentaq电竞数据 publications as well as the possibility to search or filter the results using different criteria. The references include DOIs and abstracts and can be downloaded to a reference database or platform. We regularly update the database with new publications.


pentaq电竞数据 ’s researchers regularly work in public or third-party funded research projects. Some of the projects are handled by pentaq电竞数据 alone, in others pentaq电竞数据 works on parts of bigger projects in cooperation with different external partners. Our database offers you an overview of upcoming, current and completed research projects at pentaq电竞数据 , as well as information on researchers responsible for specific projects at pentaq电竞数据 , project duration, funding, cooperation partners and subject.

Research Centers

In 2018, pentaq电竞数据 opened its first independent research center. By establishing different research centers in cooperation with external partners, pentaq电竞数据 aims to strengthen its role as a valuable partner of the industry and practice, and expand its contribution to research excellence on logistics and leadership topics. Combining theory and practice, the different research centers at pentaq电竞数据 tackle current and relevant issues of today’s logistics industry. An important focus of all centers is international networking in research, business and society.

Research events

Doctoral Program

As one of very few private universities in Germany, pentaq电竞数据 was given the right to grant doctoral degrees in 2017. pentaq电竞数据 ’s four-year Ph.D. program mainly consists of independent research closely accompanied by two academic supervisors from the pentaq电竞数据 faculty, encompassing a wide range of social science and business disciplines. All doctoral candidates are actively involved in research projects pursued by pentaq电竞数据 ’s faculty. Upon successful completion of the program, they obtain the German degree Doctor of Business, Economics, or the Social Sciences/Business Sciences (Dr.rer. pol.); or the international degree Doctor of Philosophy in Management (Ph.D.).